With the redesign of the global Mikimoto site we aimed to create a premium destination that allows the user to fall in love with the brand, the product and the Mikimoto story. To reach this goal we created a homepage that goes full bleed and immediately immerses them in the world of Mikimoto. With a product line with jewelry well into the hundred k’s we wanted a very minimalist and exclusive canvas for the jewelry to play the main part with it’s elegance and premium look.

Agency: Rokkan  |  Role: Concepting and design




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